Over the years, Mad*Pow has found some great charities to support, but we don’t always like to blindly send money or items to them. It’s not the best option for either of us. Instead, we get involved by working with the charity – helping their digital channels, getting our hands dirty building houses, or advocating for them in social media channels.
This December, we wanted to help the Seacoast Food Pantry. The winter months can be hard for both the charities and the families they support, so we debated how we could help. The final decision: a chili contest, where participants brought in either $5 or canned goods as an entry/tasting cost. We knew a little bit of friendly competition would create a fundraising activity everyone could enjoy.
The rules were simple: Make a chili and bring in the recipe in for sharing. The winner would be determined by total votes from all judges – both chili contest participants and the rest of the Portsmouth office. Voting was based on five criteria: Smell, Thickness, Color, Flavor, and Aftertaste.
So how did the contest pan out? There were eight entries and 18 judges. The chili ranged from classic recipes to banana pepper chipotle chili. As three entries vied for the top spot, the contest came down to one last voting sheet from one of our resident chili experts. It was his final vote that push one to the top.
With a score of 146 to 145, Mike Woodard, our Creative Technical Director, took home the top prize. Just behind him, tied for second, were Will Powley (Founder & CCO) and Mike Hawley (CDO). These three recipes were all classic chili, beating out some of the more exotic and new school recipes. Lesson learned: Always go with the classic – at least when it comes to chili.
You can download the top three recipes here.
Mike Woodard received the As Seen on TV Swivel Store for taking the top chili.
So what did this mean for the Seacoast Food Pantry? Mad*Pow Portsmouth raised a lucky $77 and over 25 canned goods, which were donated directly to the pantry. By creating a fun and competitive contest that everyone enjoyed, Mad*Pow gave to those in need and came away with some great chili recipes to try. A great day, if you ask me.
If you want to help the Seacoast Food Pantry, you can learn more about them here.